PhD Position in Applied Marketing Research (m/f/d)

Details des Angebots

Allgemeine Informationen

Kennziffer

2026-2829  

Zitat vorgesetzte Person

Prof. Dr. Reto Hofstetter forscht im Bereich Marketing mit quantitativen und experimentellen Methoden und publiziert in Top-Journals wie dem Journal of Marketing und dem Journal of Consumer Research.

Name vorgesetzte Person

Prof. Dr. Reto Hofstetter, Akademischer Direktor EMBA

Zitat zweite Person

I would be very pleased to welcome you to the University of St. Gallen soon. I am always happy to answer any questions you may have.

Name zweite Person

Nikolas Köpfer, Wissenschaftlicher Mitarbeiter & Doktorand

Beschreibung der Stelle

Titel des Stelleninserats

PhD Position in Applied Marketing Research (m/f/d)

Kern- und Hauptaufgaben

What We Offer You

  • The opportunity to pursue a doctorate on AI-Driven Marketing and Agentic Commerce at one of Europe's leading management schools

  • A full-time research associate position (100%) in accordance with the guidelines of the University of St.Gallen

  • Scientific work in an interdisciplinary team, with the opportunity to publish empirical research in leading international journals

  • Hands-on collaboration with companies on current topics in AI-driven marketing, consumer behavior, and social media 

  • Access to a high-caliber network of executives in marketing, communications, and sales

  • Individual supervision of your doctoral thesis by Prof. Dr. Reto Hofstetter 

  • A collaborative working atmosphere in a dedicated and collegial team

Erwartete Kompetenzen / Profil

What You Bring

  • A strong interest in innovative research on marketing, consumer behavior, and AI, and in its practical relevance
  • Digital affinity and solid IT skills; experience with quantitative research methods (e.g., experimental design, statistics, R or Python) is an advantage
  • A sense of responsibility, organizational talent, and a high degree of initiative and flexibility
  • A professional and confident demeanor, strong commitment, team spirit, and accountability
  • A keen willingness to learn and the ability to quickly familiarize yourself with new topics
  • Excellent command of both English and German (mandatory)
  • An outstanding university Master's degree in business administration, economics, or a related field (e.g., psychology, industrial engineering), with a minimum grade of 5.0 (CH) / 2.0 (DE). Degrees from universities of applied sciences, MBA, and MAS programs are not accepted.

Vorstellung der Organisationseinheit

This is a full-time research associate position (100%), salaried in accordance with the university's guidelines.

The chair of Prof. Dr. Reto Hofstetter offers a young, highly motivated environment with excellent infrastructure. Our projects run in cooperation with top international universities (e.g., Columbia or Stanford) and leading companies. Regular conference participation helps you build your own international network early on.

The University of St.Gallen is among the leading business schools in Europe, with a large and active doctoral community.

Beschäftigungsgrad in %

100

Gewünschtes Eintrittstermin

01.11.2026

Einsatzdauer

befristet

Befristet bis

31.10.2030

Antragsteller

Nachname

Research Associate & Doctoral Candidate

Betreut durch

Hauptansprechperson

Reto Hofstetter